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Core Concepts of Marketing (2008)



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Author: John Burnett
Subject: product; business; introduction; marketing; research; external; communication; buyer; decision making
Publisher: Global Text Project
Language: English
Book contributor: hst
Collection: opensource_textbooks; additional_collections

Creative Commons license: Attribution 3.0


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Identifier: ost-business-core-concepts-of-marketing
Licenseurl: http://creativecommons.org/licenses/by/3.0/
Mediatype: texts
Rights: CC BY 3.0
Source: globaltext.terry.uga.edu
Identifier-access: http://archive.org/details/ost-business-core-concepts-of-marketing
Identifier-ark: ark:/13960/t4km0kn6t
Ppi: 300
Ocr: ABBYY FineReader 8.0